YouTube: Why You Should Use YouTube

In this blog post, we’ll be discussing why YouTube is an important tool that you should be utilizing for your business. We’ll go over some of the key features of YouTube and how they can benefit you and your company.

YouTube is a video-sharing website where users can upload, view, and share videos. The site was created in 2005 and has since become one of the most popular websites on the internet. As of 2019, YouTube is the second most visited website in the world after Google.

So, why should you use YouTube? Below are three reasons:

1. Reach a Wide Audience

YouTube has a global audience of over 1.9 billion monthly active users. That’s a lot of potential customers! No matter what your product or service is, there’s a good chance that you can reach your target market on YouTube.

2. Cost-Effective Marketing Tool

Creating and uploading videos to YouTube is completely free. You only need a computer and an internet connection to get started. If you want to spend a little money on your videos, you can hire someone to help with the production or purchase some basic video editing software. Either way, compared to other marketing channels like television or print advertising, YouTube is extremely cost-effective.

3. Increase Your Website’s Traffic

If you include links to your website in your video descriptions, you can drive traffic back to your site. This is especially effective if you create helpful or informative videos that viewers will want to learn more about after watching. For example, if you own a pet store, you could make videos about pet care tips and include links to your store’s website where viewers can buy products featured in the videos.

List of Helpful Resources on Youtube


Sep 14, 2016 — Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

YouTube Blog — Official Blog for Latest YouTube News

Explore our official blog for the latest news about YouTube, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights.

YouTube – Apps on Google Play

Get the official YouTube app on Android phones and tablets. See what the world is watching — from the hottest music videos to what’s popular in gaming.

YouTube – Wikipedia

YouTube is an American online video-sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005.

YouTube Help – Google Support

Official YouTube Help Center where you can find tips and tutorials on using YouTube and other answers to frequently asked questions.

Create a YouTube channel – Google Help

You can watch and like videos and subscribe to channels with a Google Account. But without a YouTube channel, you have no public presence on YouTube.

This is a complete list of sources that I found to be helpful in researching Youtube. If there are any other sites or articles you think should make this list, please leave them as comments below so we can include them!


YouTube is a powerful marketing tool that every business should be using. It’s cost-effective, reaches a wide audience, and can help increase traffic to your website. So what are you waiting for? Start creating videos today!

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